How WordPress got its first users?

WordPress originated as a blogging platform. It was created on the basis of the B2/cafe log code. That was a popular yet basic tool for blogging. However, B2/cafelog vanished without further comments from its developer.

Matt and Michel's posts about WordPress on b2/cafelog website.
The death of B2/cafelog was one of the first WordPress milestones in its success story and contributed to WordPress user growth. Matt Mullenweg, a B2/cafelog user, wanted to create something fresh. He was a programmer – developing such a gadget came naturally to him. Mike Little joined Mullenweg after seeing his article about his ambitions.

Matt and Michel's posts about WordPress on b2/cafelog website.
WordPress has been Matt and Mike's common project. The guys have also discussed it on cafelog.com while working on it. They kept the community informed about the next WordPress milestones. That boosted WordPress user growth. Michel Valdrighi, the inventor of b2/cafelog, also blogged about the guys' efforts before deciding to vanish.
WordPress 1.0 was as easy as B2/cafelog, but it featured a few more unique features, like a better UX, more appealing layouts, and a variety of style pages, for example.
Get your
"oh sh*t, this might work for us!"
moment in the next 5 minutes
Viral marketing case studies and marketing psychology principles that made hundreds of millions in months or weeks
In the first email:
- a step-by-step strategy that made $0-$30M within 9 weeks with $0 marketing budget (case study)
- cheatsheet (PDF) of 10 biases in marketing used by top 2% companies
Other than that:
- weekly original content that helps you STAND OUT by providing more perceived value with less work

(You won't find it anywhere else)

Explore Cognitive Biases in Marketing