Brainiac sketches - Kickstart Side Hustle

A not-so-short list of sketches with Cognitive Biases and Techniques that affect our decisions

Simple, seemingly innocent tweaks can significantly influence the choices that people make.

These sketches are a part of the Brainiac project
#marketing #design #jedimindtricks

Fomo

Attentional bias

Authority Bias

Availability Heuristic

Bandwagon Effect

Barnum Effect

Base Rate Fallacy

Bizarreness Effect

Cashless Effect

Charm Pricing

Centre-Stage Effect

Category Size Bias

Cognitive Load

Cognitive Dissonance

Choice-Supportive Bias

Confirmation Bias

Competitiveness

Commitment & Consistency Bias

Curse Of Knowledge

Curiosity Gap

Country of Origin Effect

Default Bias

Decoy Effect

Decision Fatigue

Dunning-Kruger Effect

Door-In-The-Face Technique

Delighters

False Consensus Effect

Endowment Effect

Empathy Gap

Foot-In-The-Door Technique

Reciprocity

Familiarity Bias

Generation Effect

Frequency Illusion

Framing Effect

Hindsight Bias

Halo Effect

Goal Gradient Effect

IKEA Effect

Hyperbolic Discounting

Humor Effect

STOP! Newsletter inspection
Viral marketig case studies, Wittiest marketing practices, and Cognitive biases & Techniques affecting your customers' decisions